How to build an Effective Thank You Page
A visitor arrives at your site. They are greeted by your landing page. Enticed by your new trending product, or by your generous offer of a free bonus if they sign up for your email list, …
ClickMagick: Review of the best tracking software for your Digital Marketing
There are a lot of tools available online to help digital marketers find success. You may think you’ve got all the tools you need to help you send email, organize your accounts, create landing pages, …
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Are Solo Ads a good choice for your business?
Solo Ads are a popular point of contention amongst online business owners and marketers. On one hand, the opportunity to grow your business is always appreciated. On the other hand, there are less-than-upstanding individuals out …
This is WHY Search Intent is the KEY to SEO and Content Marketing
It seems like the only thing we can count on in the world of online marketing is change. It makes perfect sense, if we drill down to the base of it: online marketing is based …
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The Awareness Stage of the Sales Funnel: why is it SO important?
Guiding leads through the sales funnel can be one of the most nerve-wracking things we do as digital marketers. In an ideal world, customers would simply show up at our literal or proverbial doorstep, cash …
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Cold Lead, Warm Lead, Hot Lead: What’s the Difference?
Anyone who has made a sale – from a childhood lemonade stand to a multi-million dollar business sale – has learned quickly that every sale is at least a little bit different. Your product or …
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5 Ways You Should Invest Your Company’s First Profits
Congratulations! Your site is up, and if early numbers are anything to go by, your product is a hit! The profits are starting to trickle in as intended, but… now what? Reutilizing your Profits While …
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Why Spamming doesn’t pay as a Business Strategy
“Have you checked your Spam folder?” It’s almost become the catch-phrase of a generation! The Early Days In the early days of the internet, our email inboxes were flooded with all sorts of dubious offers, …
What is CRO in Digital Marketing
Conversions are the goal of every business owner. Unfortunately, conversions can be very, very tricky. What is the magic formula for getting people to do exactly what you want them to do, in large volumes, …
Lean In: Women, Work, and the Will to Lead by Sheryl Sandberg
When was the last time you considered women’s rights and equality in the workforce? For many people, it may seem that these topics are outdated. After all, women have the right to vote, the same …
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